Date of Award

12-14-2011

Document Type

Thesis

Degree Name

Master of Arts (MA)

Specialization

Communication and Leadership

School or Department

School of Leadership Studies

First Advisor

Dr. David Givens

Second Advisor

Dr. Anthony Andenoro

Abstract

With diverse generations, cultures, settings, and technologies in the workplace today, creating an environment in which to conduct an efficient business is crucial. The workplace is changing and the use of multiple tools and technologies is varying. Due to technology and an employee’s ability to conduct business anytime and anywhere on multiple devices, companies must make changes to their business models to take into account these technological changes in how and where an employee can conduct business. This trend is challenging companies to find management tools best suited for virtual teams in the digital age and at the same time sustain competitive advantages and innovation in an increasingly global business environment (Willmore, 2000). Groups will vary in their preferred communication modes as well as their understanding of messages within and across groups, and across cultures. This research will explore the impact of how multitasking, diverse generations, and virtual teams can impact cross-cultural environments.

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